At MMGY Global, I worked on the Club Med account, creating print and digital assets to support global sales initiatives. My work focused on delivering visually engaging materials that aligned with the brand’s international appeal and helped drive promotional campaigns across multiple markets.
Campaign Development - Black Friday Mailer
I was tasked with developing cohesive campaigns for one of our major clients, Club Med. For their Black Friday sale, I designed a unique mailer featuring a die-cut fold, which was sent to various potential customers. The campaign successfully generated new leads and sales for our Club Med account.
Closed Mailer
Closed Mailer
Opened Mailer
Opened Mailer
Inside Flap
Inside Flap
Back of Mailer
Back of Mailer
Campaign Development - Magazine Ad
I designed a print ad for Club Med that was featured in a leading travel magazine, aligning closely with brand guidelines to ensure consistency and impact. By using vibrant, high-energy imagery, I captured the joyful, carefree spirit of the brand—earning positive feedback from both account executives and the client.
Campaign Development - Clud Med App Banner
I designed a large-format banner to promote Club Med’s interactive app, aimed at engaging younger guests. The design featured a prominent QR code that directed users to the app store, streamlining access and boosting downloads. The banner effectively supported user engagement by making the app more visible and accessible to on-site visitors.
Digital Assets - Social Media Lifestyle Images
I was tasked with creating lifestyle imagery for Club Med using the brand’s signature transparent square stroke. To convey the brand’s adventurous and unconventional spirit, I strategically had key elements break outside the stroke, creating a dynamic visual effect that emphasized Club Med’s identity as vibrant, exciting, and out of the ordinary.
Digital Assets - Club Med Sales Banners
I regularly designed digital banners for Club Med to promote ongoing sales and special offers. Each banner featured bold, engaging imagery paired with the brand’s iconic diamond lockups to maintain consistency and visual impact. These assets played a key role in driving customer engagement, generating leads, and supporting sales efforts.
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